Why colored cosmetics beyond the color
by:XJ BEAUTY
2020-08-09
Most color cosmetics manufacturer are not only limited to the color, but also involves the color, appearance and coverage.
In evaluating the color appearance of the product, our brain is processing a lot of colored cosmetics range is very large.
Online shops and retailers all over the world the shelves were filled with creative shadow name, all kinds of facing little desirable.
The appearance of the consumer to choose to suit oneself perfect product choice spoiled.
Although to find the right shadow is part of the story, but we get from the products of colour profusion of & other;
At first glance & throughout;
Impression will affect try buying decision.
According to the consumer the first point of contact to the product, they will see online digital sample, printing color point on the shelves for or on behalf of the actual product shadow of packing.
Or, they in front of the shelves, see encouraging bulk color attracted their attention.
After a few seconds, the actual product application may surprise & hellip;
…
Surprisingly different.
There are basically three factors will affect the color of the cosmetics: color, appearance and coverage.
Color image will be affected by exterior factors significantly.
For example, there is a beautiful green powder eye shadow, once the daub, it will show color particles, and the light can be reflected from the skin of different angles.
Or, the bright orange lipstick bulk coverage is low, so the interaction with the natural lip color, resulting in a beautiful and different color.
We also found this beautiful color red cheek, this paper makes a detailed inspection and take photos.
Do you see the color of the product display range depends on the Angle and intensity of coverage?
It is interesting to note that the product after coating on the skin and smooth surface, compared with the soft and fluffy pads, what will happen, in this case, the reflection/absorption will show different color impression.
The overall question is: product & other;
True & throughout;
What color is?
How do consumers determine what is the desired color?
Our brains in assessing real life a lot of processing on the color appearance of the product.
On standardization of color measurement, how to technically covers this?
Applies to a variety of product types, such as powder, cream, liquid, pen?
All the color and appearance factors reduced to a single color value, in order to communicate on all possible consumer contact is challenging.
We like the challenge!
XJ BEAUTY's goal is to simulate human eyes when the color of the reference product and the processing ability of the brain, and get the most true, accurate and reproducible color value for color communication.
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Find cosmetics manufacturer OEM generation of processing factory for XJ BEAUTY, a collection of research and development, production, sales, service as one of the cosmetics OEM custom processing enterprises, brand management cosmetics OEM/ODM/OBM for many years, welcome to add WeChat advisory cooperation.
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Building a brand as XJ BEAUTY from the very start is simple so long as you keep 'the three C's' in mind: clarity, consistency and constancy.
We are dedicated to providing you with more than just customer service by utilizing our qualified team who pride themselves on meeting and exceeding customer's needs. We also have ell-equipped plantin China with advanced facilities to manufacture cosmetics solution cosmetic design products according to customers requirements. Welcome to send your enquiry and visit our factory. Our website is XJ BEAUTY.
When selecting the best products for customers, we considered not only the cosmetic design, but also the makeup solution.
Building a brand as XJ BEAUTY from the very start is simple so long as you keep 'the three C's' in mind: clarity, consistency and constancy.
We are dedicated to providing you with more than just customer service by utilizing our qualified team who pride themselves on meeting and exceeding customer's needs. We also have ell-equipped plantin China with advanced facilities to manufacture cosmetics solution cosmetic design products according to customers requirements. Welcome to send your enquiry and visit our factory. Our website is XJ BEAUTY.
When selecting the best products for customers, we considered not only the cosmetic design, but also the makeup solution.