What is the difference between OEM and ODM cosmetics
in recent years, the development of the cosmetics manufacturer industry, quickly opened the domestic cosmetics market, people also the concept of cosmetic skin care more and more mature, prompting cosmetics on the market demand is huge. But the cosmetics, the competition between brands is becoming more and more stimulus at the same time, in order to save costs, some big brands in the domestic investment cosmetics production processing factory is established. Small make up today to talk to you the difference between cosmetics OEM and ODM.
is OEM producers but not direct production of products, they use their mastery of the 'key core technology' is responsible for the design and development of new products, control sales 'channels', and the production capacity is limited, even no production line, plant, in order to increase production and sales, in order to reduce the risk of a new production line, in order to win the market time, even through the way of contract order entrust other similar products manufacturers, the products ordered to buy at a lower price, and directly with your own brand logo. The entrust others to OEM production cooperation way, carries on the processing tasks are known as OEM manufacturers, their products is OEM products.
the ODM design supply way is by the generation of processing manufacturers, refers to the generation of processing manufacturers according to the customer requirements for product design, produce all of its behavior. Design of products customers can buy out, without a buyout design scheme of generation of processing manufacturers can sell to other customers.
the primary difference between ODM and OEM product design schemes is that the latter is made up of the principal - — Regardless of the overall design is completed by who - — And the trustee shall not provide third party USES the design of the product; While the former from design to production is completed by the producers themselves, in branded after molding, products to buy. Whether producers for the third party to produce the same products, depending on the party to buy the design scheme.
now cosmetics manufacturer industry increasingly for cosmetics OEM generation of processing mainstream forms of cooperation, more and more high-end brand positioning and product choose cosmetics OEM generation of processing services. Then choose the high quality of the processing factory cooperation is particularly important, which directly determines the quality of the product, but also directly affects the later sales.
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