2020 New Trend Of Cosmetic Design
PRODUCT PORTFOLIO
New trend analysis is prevented bask in market
by:XJ BEAUTY
2020-10-20
On March 16, according to authoritative sources consumer index analysis, prevent bask in the market to meet the new scene, new function, new form, new people develop in the direction of the big four, blue light, moisture resistance, anti-aging, anti pollution is prevented bask in subdivision demand.
The new indoor blu-ray, professional outdoor scenarios;
The new functions of the skin needs, isolated from pollution;
Sunscreen mousse, prevent bask in brush and other new form;
New baby and pregnancy is prevented bask in the crowd, become the future prevent bask in category 1 year to expand new markets.
Prevent bask in rapid rise of consciousness, as domestic consumers demand segment, overseas professional is prevented bask in a new brand, new product by means of cross-border electric business platform accelerated into China.
According to understand, according to data from the past year imports is prevented bask in a product sales up 93% from a year earlier.
'This year will introduce about 20 imports is prevented bask in a new brand, hatched plan 2 years 10 years of sunscreen brand sales reached one hundred million yuan.
'' Chinese consumers is prevented bask in the rapid rise of consciousness will bring the huge market space.
'Beauty makeup brand can through new subdivision cutting is prevented bask in market demand, the ahead and through the line.
In fact, many overseas in advance the layout of the Chinese market is prevented bask in brand has gained rapid development.
Spanish medicine makeup brand ISDIN, last year with 'the old' light is prevented bask in water rapidly, has now become Tmall beauty makeup the first brand of sunscreen.
Thailand makeup brand Mistine success make a level 2 millions of sales of sunscreen, 2019 shops clinch a deal is prevented bask in category rose by more than 80%.
Lead sensitive muscle is prevented bask in Switzerland Ultrasun brand, 5 monthly salaries in Tmall international, 2018, opening the first week sales break through 1. 8 million, and 200% year-on-year growth for years.
In February this year, by the famous tennis player maria sharapova investment in the United States of sunscreens supergoop formally in Tmall international brand.
Because the line segment and professional, are very popular with European and American consumers and entertainment stars, a built-in brush prevent bask in powder as its star products, refresh the overseas each big social platform.