High-end wash protect good times, open up wash protect the market

High-end wash protect good times, open up market shiseido, procter &gamble, l 'oreal, unilever, henkel, swarovski Chloe & hellip; … Look, in the high-end market, are all foreign companies, few domestic brands overrepresented. Although domestic brands have been vigorously attacking high-end wash protect, but in addition to individual flagship brand without silicone oil, there have been no has a unique market & middot; Say to the market leading brands. Under this situation, Qian jia ( CINGA） Team was the first to stand up to the outside world to officially declare: in the next five years, Qian fine to be a scalp care No. 1 brand. In July 2019-26 27, Qian jia brand strategy conference was held in guangzhou shangri-la hotel. Chen Zebin, head white group, Qian jia brand founder fan, worship, and made white group chief brand officer Wu Chen, kay in the consumer price index & middot; The north district general manager Zhao Hui, photosynthetic club founder Ye Guang et al. , and agents from all over the country, to discuss under the new historical opportunity, how to embrace the scalp care of the new blue ocean. New pattern of open wash protect markets according to a 360 institute of marketing cosmetics manufacturer released new generation of processing industry, according to a report based on wash protect class attention faster, than the sum of the flow of more than 70%; In demand effect, dropping and germinal concern for consumer demand, rapid growth. And high-end wash protect particularly strong demand, especially the small light of luxury brands, nursing products that claim to be young consumers first & middot; Optional. The rapid growth of the shampoo market high-end is the main driving force. Than in the past five years, high-end shampoo market share has increased by three times. And this among them, claimed the scalp care products, 35% higher than the average market price, but buy the crowd grew by 29%. Data show that the line is still the consumers to buy the main channel, accounted for 84%. A market segment, hair care that is cosmetic stores rapid rise, gestates great opportunity. Zhao Hui concluded. So, whether this is a high-end wash protect good times? Every time when the economic downturn, it is the timing of the business. For example, 1998 - In 2008, the state-owned enterprises to profit, the Internet, corporation learning foreign enterprise, become a trend, has produced many great enterprises; From 2009 - In 2018, the rapid development of automobile industry, the Internet through online, and made a number of emerging unicorn enterprise & hellip; … Right now, the shampoo industry, not only the lack of real leading brand, and foreign big shop sign share has been reduced, this for scalp care, equivalent to a new market. Fei way to wash to protect business is filled with love, never stop the search for industry, for many years. He travelled in Europe and the United States more than 10 countries, finally in New York, USA, to the real gold in the field of hair care. Before 34 years experience of estee lauder is responsible for the scalp, vice President of nursing research, under the guidance of GeoffreyHawkins fan worship and understand in the natural plant extraction technology and & middot; The skin, an associate professor at the university of Florida in the United States Dr. JackCheng joint research and development, established Qian jia. Wash protect industry faces huge challenges in recent years, despite all kinds of wash protect products constantly iterations, but consumers of scalp hair problems still exist, and even a growing, wash protect industry needs new strategy layout and product upgrading. Qian jia, through building star product scalp muscles work fluid, also is the special products, washing scalp can leverage new markets for 50 billion yuan. And because of its unique modelling, nicknamed & lsquo; Small rake & rsquo; 。 But this small rake, a new pattern of world. Fei jing said. Lead, shall receive baptism protection of new technology revolution Qian jia occupy high-end washing market the assassin's mace, originated scalp care four step Qian jia & ndash; — Scalp recuperation ( Scalp muscles live liquid) , the hair clean ( Shampoo) , hair nourishing ( The conditioner) Live, scalp haun ( Scalp essence) 。 This is the first washing scalp again wash hair, like skin care to caress the scalp, the innovation of the scalp hair more healthy sexual wash protect concept. Four steps, 4 product, every one, has its core technology. Scalp muscles work fluid, the china-us joint research and development experts team used original ScalpMicro - EcologyBalance scalp micro ecological balance patent technology, which can regulate the scalp micro ecological environment, restore scalp balance water and oil balance, flora and metabolic balance, restore scalp to self-healing force and resistance ability, solve the problem of consumers of the scalp. Shampoo to use multiple micro molecular purification technology, effective, rapid cleansing hair, make hair clean and bright; Conditioner is rich in 15 amino acids nutrition, restore hair toughness and elastic; Elite fluid can improve the scalp and hair follicles. , of course, in Qian jia products contain technology, far more than that. In order to let agents can more clearly understand Qian in the science and technology of the mystery, vertical white LuGui dry scalp care expert group did 'report of the innovation of science and technology leading products. According to LuGui dry Qian jia using plant technology, through the micro emulsion technology package plant extract ingredients, persisted plant activity, can better and faster to penetrate effective component to the end of the scalp muscles.
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