Electric business platform to assist the police to crack down on fake spell a lot: in the face of fake goods in position

In the process of the case broke, electric business platform alibaba give great support. Quick surveys from large data analysis, to buy back the product to the mysterious, advertisements to synchronous information with law enforcement, electric business platform has increasingly become the important strength of Internet + age fraud. With ali for tenants mode of electric business platform, new type electric business platform spell, many goods power were relatively limited, and even so, the spell is resolute in the face of the fakes. According to spell, many relevant controller introduces, in applications including spelling of businesses need to online agreement, accept the qualification, such as, a complete set of electricity industry standard process, but even in merchant has complete qualification, counterfeits behavior cannot therefore be nipped in the cradle, sale, after all, the cost is low profits, the risk of moral hazard is hard to avoid. Strengthen control, to the businessman in spelling of the user refund and dispute rate associated with merchants to reveal opportunities for Settings, do not guarantee quality, there is no word of mouth, no word of mouth and it will be difficult to show, and so can be reversed transmission merchants pay attention to consumer experience. Not only that, but the spell of the qc team will be based on user feedback and big initiative to carry out the mysterious sampling data analysis results, at present, chanel, dior, adidas, procter & gamble and other international brand management has made deep cooperation and spelling of platform, anti-counterfeit effect is remarkable. Fraud is not only responsible to the consumers' rights and interests, but also the protection of intellectual property rights. Spell said a lot, anti-counterfeit road never stop, the future will continue to increase anti-counterfeiting team construction, strengthen cooperate with brand of party and the third party inspection unit make full use of big data, cloud computing, comprehensive power anti-counterfeiting smart technology such as image recognition.