Buying motives for absence made of modern cosmetic packaging design

To: in the society, people material life is increasing day by day people no matter that the women are starting to buy cosmetics. For eye makeup former consumer food now is packing, according to the packing to assess the value of the commodity information, and thus to distinguish classification of male cosmetics and women's cosmetics. Therefore, modern cosmetics packaging is particularly important for goods, a good packaging can successfully attract customer's eye, thus achieve the goal of sales. Modern cosmetics packaging is affected by the consumers from buying motives, constantly moving forward with the demands of consumers. Key words: consumer psychology; Modern cosmetics packaging; Motive in purchasing one, the preface in today's material is more and more adequate social condition, people start to the requirements of the life more and more is also fine. Modern society is more than women need to cosmetics, men also need. Therefore, more and more businesses begin to continuously develop new products of modern cosmetics line design. In the face of more and more similar to protect skin to taste can distinguish is not only a brand and quality, and one of the most important is the packing of the products. And a good cosmetic is not only meet the needs of the product is more important is to satisfy consumers' psychological needs, therefore, the development of modern cosmetics is more and more big, all kinds of growing competition between stores. For these reasons all kinds of businesses only by the consumption of different way to attract the attention of consumers. Therefore, in today's society has a great impact on the product packaging design. A good modern cosmetics packaging design is also for goods value and the grade. Modern packaging design of cosmetics should satisfy some basic requirements such as: packaging secondary utilization, the packaging of environmental protection, etc. 2, 1, colour to a consumer buying motivation can cause consumers to purchase desire of modern cosmetics packaging requires the adoption of goods, figure, color and shape to deepen the impression of people. Different products with different elements to packaging, such as in lipstick for modern packaging design, packaging color should be dominated by the color of the lipstick itself is given priority to, both to convey information and to attract consumer attention, in the male and female cosmetics packaging is the most obvious distinction between colors, most male cosmetics manufacturer are brunet department to packaging, and female cosmetics manufacturer packaging is the most decorated with very bright colors. Because in the packaging of goods color brings the impact of the strongest, in the use of commodity packaging color will bring consumers want to lure. Therefore, using the color that is both affects people's subjective and the objective of people. 2, modelling also like the use of color packing modelling also attract the attention of the consumer and the purchase desire, a unique modelling in the tinkling of jade in the range of goods also will be very conspicuous. Modelling unique will attract people's attention, pay attention to is a kind of characteristic in the process of human knowledge, is a point to people to know things and concentration. Through to the modern cosmetics packaging study through visual stimulation can add the deep impression of things that cause people's attention. Therefore, through the unique of cosmetics packaging attract buyers purchase motivation. 3, the material of packaging materials packaging in the cosmetics packaging design also plays a very important element. Reflect the value of the product grade of the material can be very clear, can also distinguish between different types of goods. Is now on the market of the common glass bottles of cosmetic products, glass with heat resistance, transparent corrosion, chemical stability, blocking optimal benign, can produce all kinds of different shape, the size of the vessel, and is recycled. So the glass in the cosmetics packaging has a very high rate, and metal packaging, and so on. Three, consumers purchase and influence on modern cosmetics packaging design some consumers said they would like buy the goods at the moment. In this kind of emotional consumption crowd modern skin care product packaging design has played a large part of the role. These consumers experience to promote modern skin care product packaging design become more perfect and new. Enterprises in order to improve the profits will be constantly produce new products, using new type of modern skin care product packaging to attract consumers' attention, this is the modern packaging design of cosmetics in recent years, more and more attract people's attention, but our country is cosmetics consumption big circle ranked eighth in the world, thus it can be seen in the Chinese cosmetics how large the circulation. And popular cosmetics as a gift to give away, now it is considering that many manufacturers cosmetics packaging will be proud of is more and more delicate and gorgeous, let consumers see at a glance the goods packaging and buy it. Four, consumers' purchasing motivation for the development of modern cosmetics packaging 1, human nature is the most can reflect the modern packaging design of cosmetics is one of the human nature was changed, because there are a lot of cosmetic products need to carry people, if less robust because of the packing for cosmetics and body is, this is a very troublesome thing.
The global market was valued at makeup solution in eyeshadow manufacturer and is expected to reach a market value of cosmetics solution by makeup solution, with a CAGR of eyeshadow manufacturer during the forecast period.
Satisfying our customers with the appropriate level of quality is a primary goal and a fundamental element as cosmetic design of our business mission.
Along the way, XJ BEAUTY US CORPORATE OFFICES will face a wide range of challenges. The most successful will show our resolve by working through the challenges and finding ways to improve and grow.